Friday, May 18, 2012

Announcing winner of DSM e-nnovation challenge hosted on ideaken platform.

Geoff McCue from US who submitted a detailed idea of exercise suit with multi-functional resistance patches is the winner of DSM e-nnovation challenge hosted on ideaken platform. Geoff wins a VIP trip for 2 to the Olympic Games in London this summer. Congratulations Geoff!

The jury's main verdict was that Geoff McCue had submitted a solution that was elegant in its simplicity.

Geoff said "My design was triggered by the variable elasticity of Arnitel Eco, as well as its ability to be shaped into different forms and colours, making it possible to give every resistance level a different colour."

Runners up in the competition were Alexander Xydas with shin pads; Alberto Villareal with a soccer ball; Sebastian Wolzak, Millie Clive-Smith & Seitaro Taniguchi with a prosthetic leg; and Daniel Hernly, who was selected by the popular vote, with a golf glove.

Jury Chairman Francis Aussems, Innovation Manager at DSM Engineering Plastics says: "The quality of the ideas that contestants submitted was very high. The 5 finalists delivered absolutely top professional designs and ideas.” Francis Aussems concludes: "No single entry was the same, and most designs were valid applications of Arnitel Eco”.

The DSM e-nnovation contest, which was launched in 2011 on ideaken platform, invited creative thinkers and designers interested in sports to submit ideas for equipment innovations that could make a difference in any sport. The specified material for the designs was Arnitel Eco, a bio-based thermoplastic copolyester. Karen Scholz, Project Manager Open Innovation at DSM says: "As a company that is strongly committed to open innovation, DSM is always ready to talk to the designer community. We want to create valuable applications with our materials and a competition such as this gives us the insights into people's needs and expectations. This competition enabled us to start such a dialogue about design and sport– we are keen to make it an ongoing conversation”.

Jayesh Badani, CEO of said “We loved hosting DSM Arnitel innovation challenge; it was an exciting experience to reach out to a unique mix of innovators from material science, design and sports domains. This example showcases how open innovation is not only for technology advancement, but also for market advancement.”

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